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By Falcon Storm/ One thing I constantly tell people is that what you post online is a reflection of who you are as a brand. As an author,

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Why I Sometimes Write Negative Reviews & Why You Should Consider Doing the Same

By Melissa Storm/ Today, I'm going to talk about a very controversial topic among authors:  Whether or not it's okay to write negative book reviews. I say yes,

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How to Use Book Reviews to Effectively Promote Your Book

By Linda Carlson/ Many people like to read books their friends or people they identify with have recommended. That’s why book publishers try to get favorable comments from book reviewers,

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