OUR FACEBOOK ADS SERVICES
STARTING AT $500

Facebook ads can have an especially steep (and costly) learning curve. Why stress when you can hire our celebrated team to handle everything from content creation and targeting to optimization and budgets?

We offer expert ads management for authors at any level. You'll work directly with your own personal Facebook Ads Specialist to determine goals, strategies, and an advertising budget that works best for you.

We can either run ads through your personal ads account or use the Novel Publicity business manager--the choice is yours. Either way, our team will regularly touch base to discuss performance and offer guidance for scaling, product page optimization, and more. Scroll down to learn more about each of our offerings...

Want to learn more about our methods before deciding whether to trust us with your books? Click here to check out our program FAQ.

STATEMENT ON AI. Due to murky allowances for commercial usage, the unverified sourcing of training materials, and a charged public opinion on the issue, Novel Publicity does not create (nor will we use) any AI-generated or AI-assisted images in our advertising and marketing services.

*Our services do not include the cost of the ads themselves, which will be billed directly to you via Facebook and/or Amazon.

Not quite ready to hire out YOUR ads management? 

Consider booking a personalized ads audit or training call with our team (starting at just $50).

MINI

for authors with simpler needs and smaller budgets

$500

PER MONTH

  • Up to 3 Campaigns
  • Up to $25 Daily Spend per Campaign
  • Daily Monitoring
  • 1 Check-In per Week
MONTHLY

for larger budgets in need of flexible billing

$1,000

PER MONTH

  • Up to 6 Campaigns
  • Unlimited Spend
  • Daily Monitoring
  • 2 Check-Ins per Week
QUARTERLY

our most popular offering, get more and spend less 

$2,500

PER 3-MONTH TERM

  • Unlimited Campaigns
  • Unlimited Spend
  • Daily Monitoring
  • 5 Check-Ins per Week
QUARTERLY +

run facebook and amazon ads with a single specialist

$3,500

PER 3-MONTH TERM

  • Unlimited Facebook Ad Campaigns
  • Up to 3 Amazon Ad Campaigns
  • Unlimited  Spend
  • Daily Monitoring
  • 5 Check-Ins per Week

MANAGED ADS MINI

$500 PER MONTH

Monthly Mini Ads is designed for authors with a smaller catalog and backlist who want expert ads management at an affordable cost. You will work directly with your Facebook Ads Specialist to set up your advertising goals and determine your ad spend/budget. Best of all, these ads will run through your Facebook Ads Manager and Facebook Author Page so you’ll see real time data.

WHAT'S INCLUDED?

  • 45-minute "Getting Started" call to connect with your Ads Specialist and discuss strategy
  • Weekly check-ins with your Ads Specialist
  • Up to 3 campaigns
  • Up to 3 custom ads graphics
  • Individual campaign budget cap of $25

MANAGED ADS MONTHLY

$1,000 PER MONTH

Managed Ads Monthly is for authors who are interested in joining our Quarterly program but aren’t quite ready for the full three-month commitment. It's the best way to dip your toe in the water of working with a Facebook Ads Specialist to help plan and run your ads for a month. We will have a call at the beginning of the month to create a plan for your ads and ensure our Ads Specialist has access to your Facebook Ads Manager - then another call at the end of the month to evaluate the ads and discuss next steps. Run up to 4 campaigns  with daily monitoring-and receive check-ins with your Ads Specialist twice a week.

WHAT'S INCLUDED?

  • 60-minute "Getting Started" call to connect with your Ads Specialist and discuss strategy
  • Monday and Thursday check-ins to discuss strategy and analyze numbers
  • Daily ads monitoring
  • Up to 6 campaigns
  • Up to 8 custom ads graphics
  • Unlimited ads budgets
  • End-of-month report

MANAGED ADS QUARTERLY

$2,500 PER 3-MONTH TERM

If you have more than $75 per day to spend on ads and would like to nurture your entire catalog (including translations), then the Managed Ads Quarterly package is for you. You will be working one-on-one with your choice of Novel Publicity President Melissa Storm or Novel Publicity Ad Specialists Sydney Schott, Marley Sullivan, or Kaitlyn Scane. Each takes on a very limited number of clients and often has a wait list.

Melissa's master's degree in Quantitative Sociology and Survey Methodology makes her great with analyzing numbers and applying them to real-life situations. And as a New York Times and USA Today bestselling author herself and the owner of Novel Publicity since it opened in 2011, Melissa stays on top of the market, loves innovating, and works hard for the right people. She currently specializes in  Paranormal and Dark Romance, which a particular fondness for #WhyChoose.

Sydney has a passion for people and has strong communication and management skills. Coming from the entertainment industry, she brings a fresh perspective to ads for each individual author. She has gotten all of her knowledge about ads management directly from Melissa through her extensive hands-on training. She currently specializes in Contemporary Romance and Romantic Suspense.

Marley’s degree in Digital Communications has given her extensive knowledge of social media, marketing, and communications. Coming from the entertainment industry, she brings an exciting energy to Facebook Ads, and provides her clients with hands-on guidance throughout their work. Marley has received extensive training about ads management directly from Sydney and Melissa. She currently specializes in Women’s Fiction, Cozy Mystery, and Sci-Fi.

Kaitlyn's background in the arts gives her a unique and creative approach to ads, and her knowledge of ads management comes directly from Melissa through extensive hands-on training. She loves all things spooky and specializes in Paranormal Romance, but also loves exploring new genres.

WHAT'S INCLUDED?

  • 60-minute "Getting Started" call to connect with your Ads Specialist and discuss strategy
  • As many as 5 check-ins per week to discuss strategy and analyze numbers
  • $500 in savings per quarter as compared to three months of Managed Ads Monthly
  • Daily ads monitoring
  • Unlimited campaigns
  • Unlimited ads graphics
  • Unlimited ads budgets
  • Daily access to your Ads Specialist

MANAGED ADS QUARTERLY PLUS

$3,500 PER 3-MONTH TERM

Managed Ads Quarterly Plus is for authors who want to reach the broadest audience possible. Your books will be advertised on both Facebook and Amazon, seamlessly coordinated by a single Ads Specialist. This special program provides strong insight into budgeting and overall strategy, fostering a deeper relationship between you and your Ads Specialist, as well as a more global view of advertising your books utilizing multiple platforms.

WHAT'S INCLUDED?

Facebook Ads Management:

  • 60-minute "Getting Started" call to connect with your Ads Specialist and discuss strategy
  • Personalized check-ins every Monday and Thursday
  • Daily ads monitoring
  • Unlimited campaigns
  • Unlimited ads graphics
  • Unlimited ads budgets
  • Daily access to your Ads Specialist

Amazon Ads Management:

  • 60-minute "Getting Started" call to connect with your Ads Specialist and discuss strategy
  • Creation of up to 3 new ad campaigns
  • Continued monitoring of any preexisting campaigns
  • Personalized check-in every Monday
  • 3 End-of-month reports detailing Amazon metrics
  • Unlimited ads budgets
  • Daily access to your Ads Specialist

Are you ready to book a service?