3 Tips for Using Social Media to Connect with Your Fans
One mistake authors make with their social media is that they use it to sell their books. You might be thinking, “But wait, isn't that the point?” Not entirely. The point of social media is to connect with your readers so that they like you. When readers like you, it increases the chances that they'll trust you. And when they trust you, there's a higher chance that they will one-click to buy your books.
1. It All Starts with a Plan
Have you ever reached the end of your day only to remember that you never shared that cool thing you found with your readers? Having a plan and scheduling content in advance can help ensure that you stay on top of your social media game even when life distracts you with your day job, family responsibilities, or writing and editing your next book.
2. Engage with Readers in the Comments
Reacting and responding to a reader's comments on your posts shows them that you're paying attention to your social media. These lines of communication also build trust with your readers because they know they're dealing with a real person—even if it's your assistant who admins your Facebook page and interacts on your behalf.
3. You Don't Have to Use All Social Media Networks
If you try to use all of the social media networks available, then you risk losing readers. Look at where your readers are and go there. If you write young adult fiction, then you might have better luck finding fans on TikTok than you would on LinkedIn.
Are You Ready to Become a Social Media Superstar?
Do you feel overwhelmed at the thought of trying to manage your social media while managing your day-to-day responsibilities, writing and editing your books, and having a social life that has nothing o do with social media? We felt it trying to fit it all into one sentence!
Whether you need a monthly calendar that can guide you through creating and posting your content, pre-made content that you can post whenever you like, or you need someone to take over and give you a much-needed break, our team is prepared to help.
The people who help with your social media are the same ones who manage content for LitRing, Whiskered Mysteries, Melissa Storm (and her pen names, Molly Fitz and Mila Riggs), and a lot of other authors.
Novel Publicity's social media services can help you stay connected to your fans when you can't be there to do it yourself. Our flexibility allows us to help you where and how you need it the most. Contact us now to discuss all of your options!