It’s time to get pinning: 5 benefits of a marketing campaign that includes Pinterest

Posted on Apr 24, 2012 | 2 comments This is a guest post by Sarah Tharp Pinterest is a social networking site with a twist. After launching a beta version in March of 2010, it is now the third largest social networking site and continues to grow. Users create their own collections to which they can post photos related to different themes. Other users can re-pin photos they like, making it easy to share and create a unique...
read more

Are you on Pinterest? No? Well, it’s easy to get started and fun to use. Read on for a quick lesson.

Posted on Mar 6, 2012 | 3 comments This is a guest post by Shelly Goodman Wright What is Pinterest? Pinterest is a virtual pin board created about two years ago, and, recently, it’s been taking off like wildfire. If you’re anything like me, you’ll love pin boards! A favorite recipe, a cute outfit, a great photo–we either stuff it into a drawer (never to be found again), clip it to the fridge (where it falls in-between...
read more

10 tips for making the most of your radio interview: Relax and enjoy the moment!

Posted on Jan 19, 2012 | 5 comments This is a post by Nanci Arvizu As a host on a radio show where I interview authors about their work, I’ve interviewed authors of many different genres, from business to science fiction to romance to health. I’ve talked with people who live in the same state as I do and others as far away as Australia. All of these wonderful authors have taken their time to be a guest on Page Readers, so I...
read more

Create a musical soundtrack for your novel to reach readers in a whole new way: An intro to Grooveshark

Posted on Jan 17, 2012 | 5 comments This is a post by Pavarti K. Tyler I remember the thrill of the mix tape. The creating. The receiving. Sitting next to my double cassette stereo and laying out all my tapes/CDs in order to find the perfect combination to say exactly what I was feeling. In high school, music was one of the most important parts of my life. This was when I discovered the raw power of PJ Harvey, the desperate longing...
read more

The power of Quibblo: Market your book with an interactive reader quiz

Posted on Oct 5, 2011 | 8 comments This is a post by Novel Publicity President, Emlyn Chand UPDATE:  On 11/25/2011, something went wrong with Quibblo, and it is now being classified as malware. I used it for 2 months with no issues, but due to this recent change, I can no longer recommend it. Still, the logic in this article applies:  Quizzes are great book marketing tools! Around here, we’re always looking for innovative new...
read more

Make your own book trailer: How to get it done on a MAC computer

Posted on Oct 4, 2011 | 3 comments This is a guest post by Marc Nash I have a beat-up 3 year old Macbook. My version of iMovie is at least 3 years out of date. I believe the latest application is part of iLife 11, and I bet the range of effects are way better now. So anything that I offer on here is likely to be even better rendered with an up-to-date application. iMovie allows you very simply, through drag and drop and copy and...
read more

YouTube: The why and how of book promotion via video media

Posted on Oct 3, 2011 | 3 comments This is a guest post by Marc Nash YouTube is probably a poor platform for trying to sell books for indie/mid-list authors. But don’t despair, because there is still great value in bringing part of your literary works to the medium of video. The following is offered as a prompt to thought on your approach to the subject and to foster discussion. Negatives are addressed as well as the...
read more

Writer, meet Dropbox and say goodbye to your file storage woes

Posted on Jun 17, 2011 | 2 comments This is a post by Novel Publicity VP, Rob W. Hart If you’re anything like me, the biggest obstacle standing in the way of your writing time is your schedule. On any given day, I can end up sitting in front of a couple of different computers, plus my iPad. When I have downtime, it’s nice to knock out a few words or make a quick edit before I forget about it. What I used to do was,...
read more

4 ways to do a book trailer and a comprehensive review of each

Posted on Jun 8, 2011 | 1 comment This is a post by Novel Publicity President, Emlyn Chand Book trailers – they’re a hot new trend that’s sweeping the publishing industry. Only time will tell if this latest promotional device is a seasonal flavor or a new staple promo dish for authors. I believe they’re here for the long haul. It just makes sense. Surely by now you know that eReaders aren’t going anywhere. Gone are the...
read more

What’s the deal with LinkedIn? Where did it come from, and how can I get started?

Posted on May 24, 2011 | 0 comments This is a guest post from Pastor Bobby Unless you have a ton of money to spend on a PR firm or marketing group, you must become a proactive self marketer. This is no easy task but there are ways to accomplish your goals. The advent of Social Media and Social Networking has opened a grand avenue for the proactive self marketer. Not only can it be fun to explore the world of social networking, but...
read more